Our Story

Rooted in Nature,
Driven by Purpose

True Organics Juice is a proudly South African wellness brand dedicated to harnessing the power of organic plants to transform lives — from the inside out.

True Organics Chlorophyll Juice range True Organics Beauty Range
Proudly South African Est. 2021
Our Beginnings

A Passion for Organic Wellness Born in South Africa

True Organics Juice was founded on a simple yet powerful belief: nature provides everything our bodies need to thrive. We started as a small team of wellness enthusiasts who were frustrated by the lack of genuinely clean, plant-based health products accessible to everyday South Africans.

We began with a single product — our flagship Liquid Chlorophyll Juice — cold-processed to preserve maximum nutrients. The response from our first customers was overwhelming. Word spread across Johannesburg, then Cape Town, Durban, and soon all corners of South Africa.

Today, True Organics Juice offers a complete wellness ecosystem: liquid chlorophyll juice, concentrated drops, chlorophyll tissue oil, and lemon-grass-infused soaps — each formulated to deliver real, measurable results.

  • 100% Organic Ingredients
  • Vegan & Plant-Based
  • No Artificial Sugars or Additives
  • Cold-Processed for Nutrient Preservation
  • Nationwide Delivery Across South Africa
What Drives Us

Our Mission, Vision & Values

Our Mission

To make premium organic wellness accessible to every South African — empowering people with products that genuinely support detoxification, hydration, energy, and radiant skin.

Our Vision

To become Africa's most trusted plant-based wellness brand — a household name synonymous with purity, efficacy, and life-changing opportunity for our distributors and customers.

Our Promise

Every bottle, drop, and bar that leaves our facility is held to the highest standards. We promise transparency, integrity, and products you can trust — every single time.

What We Stand For

Our Core Values

100% Organic

We source only the finest certified organic plant materials. No compromises on purity or quality — ever.

Science-Backed

Our formulations are grounded in nutritional science. Every ingredient serves a specific, evidence-based purpose.

Integrity First

We are transparent about what's in our products, how they work, and what you can realistically expect from them.

Community-Driven

We believe in lifting people up — through our products, our business opportunity, and our distributor support programmes.

Proudly SA

Proudly South African at heart — we reinvest in local communities and are committed to growing the wellness economy here at home.

Sustainability

Our packaging and sourcing practices reflect our commitment to protecting the planet that provides the ingredients we cherish.

Behind the Brand

The People Behind True Organics

Our leadership team brings decades of experience in wellness, nutrition, and direct sales — united by a shared passion for organic health.

Thabo Okoye
Founder & CEO

Visionary entrepreneur with a background in nutritional science and network marketing. Thabo founded True Organics with the mission of bringing affordable, high-quality organic wellness to South Africa.

Nomvula Mokoena
Head of Product & Quality

Certified nutritionist and formulation specialist. Nomvula oversees every product from source to shelf, ensuring that True Organics' standards are uncompromising and consistent.

Kagiso Dlamini
Director of Distributor Success

Kagiso built his network marketing career from the ground up and now leads the distributor support and training division — ensuring every True Organics partner has the tools to succeed.

Lerato Radebe
Brand & Marketing Lead

Creative powerhouse behind the True Organics brand identity. Lerato brings stories to life and connects our products to the communities that need them most.

What We Offer

Our Complete Product Range

Five powerful product lines, each designed to support a different dimension of your health and wellness journey.

Liquid Chlorophyll Juice

Liquid Chlorophyll Juice

Our flagship daily wellness drink for detox, hydration and energy.

True Organics Drops

True Organics Drops

Highly concentrated chlorophyll drops. Add to water, smoothies or juice.

Chlorophyll Tissue Oil

Chlorophyll Tissue Oil

Nourishing oil for stretch marks, scars, dry skin and natural radiance.

Chlorophyll Lemon Grass Soap

Lemon Grass Soap

Deeply cleansing bar infused with chlorophyll and lemon grass extracts.

VIP Bundle Package

VIP Bundle

The complete True Organics experience — all products in one ultimate set.

Ready to Start Your Wellness Journey?

Join thousands of South Africans who have transformed their health with True Organics. Order today or contact us to learn more.